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The Importance of Unstructured Play to Child Development

  • The world has changed a lot since many of us were children, but children’s needs haven’t. They still need time to explore, connect, laugh, run, imagine and create.

    And unstructured play helps them learn skills that can’t always be taught but are discovered through doing.

    So, the next time your child is climbing trees, making mud pies, or lost in an imaginary world… know that they’re not ‘just’ playing. They’re learning, growing, and becoming who they’re meant to be.

Children don’t just play for fun – it’s how they learn, grow, and make sense of the world. That’s the big takeaway from the UK’s Raising the Nation Commission Report (June 2025), a year-long independent look at how play supports children’s wellbeing.

Headed up by author and entrepreneur Paul Lindley OBE and Anne Longfield CBE of the Centre for Young Lives, this report highlights the importance of play and pushes for policies that protect children’s right to play. Dr. Amanda Gummer, founder of the Good Play Guide, was one of the expert commissioners involved. The findings are a wake-up call:

  • Children today have far less time to play than previous generations.
  • Outdoor play has halved in just one generation, and children aged 5-7 now get 45 minutes less breaktime at school each week than they did back in 1995.
  • At the same time, we’re seeing more children struggle with things like obesity, anxiety and developmental delays.

To help turn things around, the report highlights one clear priority: we need to make more space for unstructured play – the kind of free, child-led activity that lets children explore, take risks, build confidence, and grow on their terms.

WHAT IS UNSTRUCTURED PLAY?
Unstructured play is any play activity freely chosen and directed by the child.

There are no set instructions, no expected outcomes, and no adults telling them what to do. It might involve building a den out of cushions, creating a game with friends in the park, or pretending to be a superhero saving the day.

The beauty of unstructured play lies in its simplicity and its power. While classes, clubs, and learning apps all have their place, children also need time where their imaginations can run wild, their curiosity can take the lead, and they can make mistakes without judgment.

WHY DOES UNSTRUCTURED PLAY MATTER?

  1. IT BUILDS BRAIN POWER
    Free play is full of problem-solving. Whether figuring out how to balance blocks without them falling or coming up with rules for a made-up game, children are constantly learning. This kind of play develops cognitive flexibility, creativity, and decision-making – all key skills for life.

  2. IT SUPPORTS EMOTIONAL GROWTH
    Unstructured play helps children learn to manage frustration, handle surprises, and bounce back from setbacks (like when the tower falls or someone changes the game rules). It’s a safe way for them to test boundaries and develop resilience – the ability to keep going when things get tricky.

  3. IT ENCOURAGES SOCIAL SKILLS
    Playing with others without adult direction teaches children to cooperate, negotiate, and compromise. They learn how to take turns, share ideas, and work out disagreements; invaluable life skills they’ll use in teamwork, relationships, and future jobs.

  4. IT SPARKS JOY AND CONFIDENCE
    When children lead their play, they feel a sense of control and achievement. This boosts their confidence and motivation, encouraging them to explore, experiment, and believe in their abilities.

SIMPLE WAYS TO ENCOURAGE UNSTRUCTURED PLAY
As parents, we play a huge role in restoring play to its rightful place in childhood. You don’t need fancy equipment or a big garden – just time, freedom and trust in your child’s natural instinct to play.

  1. CREATE A ‘YES’ SPACE
    Set aside an area where your child can play freely – whether it’s a corner of the living room or a patch of garden. Stock it with open-ended toys like blocks, dress-up clothes or art supplies and let them decide how to use them.

  2. LOOSEN THE SCHEDULE
    Not every moment needs to be filled. Boredom can be a gift – it’s often the starting point for the most imaginative play.

  3. SAY YES TO MESS
    Building, splashing, digging and painting can be messy, but also incredibly valuable for sensory development and creativity.

  4. PLAY OUTDOORS WHENEVER POSSIBLE
    Parks, woodlands and even the pavement outside your home offer endless play opportunities. Climbing, balancing, running and jumping all help children develop gross motor skills and stamina.

  5. RESIST THE URGE TO STEP IN
    Try not to solve every disagreement or direct every activity. Giving your child space to figure things out builds independence and confidence.

  6. BALANCE SCREEN TIME
    Digital Play isn’t all bad, but too much of it can crowd out free, active play. Use parental controls, set clear limits, and make sure there’s time offline for child-led play every day.
  • The world has changed a lot since many of us were children, but children’s needs haven’t. They still need time to explore, connect, laugh, run, imagine and create.

    And unstructured play helps them learn skills that can’t always be taught but are discovered through doing.

    So, the next time your child is climbing trees, making mud pies, or lost in an imaginary world… know that they’re not ‘just’ playing. They’re learning, growing, and becoming who they’re meant to be.

The UK’s leading source of expert, independent advice on child development and play

The Good Play Guide was founded by child development expert Dr Amanda Gummer in 2012. Created to provide an independent, expert accreditation service for children’s products, The Guide provides a trusted resource for parents and gift-givers to find truly Good Toys, Apps and much more.

Amanda has a PhD in Neuropsychology, the Postgraduate Certificate in Higher Education and over 20 years’ experience working with children and families. Having worked in children’s industries for many years, Amanda is now widely considered as the UK’s go-to expert on play, toys and child development. She can regularly be seen in the media, including BBC News, Sky News, The Daily Mail and many more, offering advice on news stories and issues surrounding children, families and child development.

Dr Gummer’s Good Play Guide is an independent, expert organization, dedicated to ensuring every child can develop the skills they need to thrive during a happy healthy childhood. The team’s mission is to help make the world a more playful place. If you would like Dr Amanda Gummer’s support on your next campaign, project or article, please do not hesitate to get in touch: hello@goodplayguide.com

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